Endava

One system, two products, neither flattened.

Role
Lead Product Designer
Year
2021–2022
Placeholder: hands drawing on a tablet beside a laptop and colour swatches.

Placeholder copy. Two products with different audiences were drifting apart visually while duplicating the same components in both codebases.

The system separates tokens from components: shared primitives underneath, product-specific themes on top. Each product keeps its own character without either one becoming the default the other has to argue against.

Replace this with the real write-up.

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